by Louisa Smith | Mar 19, 2025 | Virtual Assistance
Creativity in content writing means producing content that is unique to your business and engaging and effective for your target audience. But with so much digital content out there and competitors to go up against, how can you utilise the power of creativity to help...
by Louisa Smith | Jan 22, 2025 | Content Creation, Virtual Assistance
The oldest story ever recorded was written in 2700 BC. And since we’re still writing and sharing stories today, we’re pretty sure it’s a trend that will be sticking around for a few more years yet. Storytelling is our preferred method of communication as humans....
by Louisa Smith | Nov 6, 2024 | Content Creation, Virtual Assistance
Creating content that resonates with and sparks joy in your audience should always be the name of the game—especially when it comes to written content. That means focusing on your audience and their needs first and ensuring that everything you write is done with their...
by Louisa Smith | Aug 23, 2023 | Content Creation
Getting to grips with copy when you’re just starting your business journey can feel daunting. There are so many techniques to take on board, rules to follow, and mistakes to avoid… it can all feel very complex and may put you off wanting to give it a go at all. But as...
by Louisa Smith | Jul 28, 2023 | Content Creation
Writing the perfect About page for your company website is crucial to creating a positive impression on potential customers. Not only does it give you the opportunity to tell your story, but it’s also the place to really let your business personality shine through....