by Louisa Smith | Feb 22, 2023 | Content Creation
Copywriting tips are a minefield of do this, don’t do that, try this, avoid that. Especially when you’re just looking for some general tips on how to improve your copywriting skills, it can be difficult to determine what to do for the best. To make things a little...
by Louisa Smith | Feb 8, 2023 | Content Creation
There are plenty of misconceptions about business blogging floating around out there. You have to write a million words to make it work. You won’t get anywhere if you’re not writing three posts a day. You need an expert blogger, the eye of a newt, a drop of water from...
by Louisa Smith | Nov 23, 2022 | Content Creation
There’s a lot to think about when you’re running a start-up. There’s all the front-of-house stuff like your actual products and services, and then there are all the behind-the-scenes tasks that keep the front-of-the-house looking good. Put simply, you’re busy! One of...
by Louisa Smith | Oct 19, 2022 | Content Creation
If your website copy isn’t doing what you want it to (aka, converting) it may be time to partake in a bit of website copy troubleshooting. Knowing where to start when it comes to tidying up your website copy can feel a bit daunting, especially when it holds so much...
by Louisa Smith | Sep 14, 2022 | Content Creation
When it comes to copywriting, one size most definitely does not fit all and figuring out what kind of copywriter you need can feel like a bit of a challenge. Is it an SEO copywriter you’re after? Do you need someone to write your product descriptions? Someone to...
