by Louisa Smith | Jul 27, 2022 | Content Creation
When it comes to writing for your business, proofreading like a pro is essential. Unfortunately for us humans, we aren’t machines. Our brains don’t flash up wiggly red lines each time we make a spelling mistake (although we wish they did!), nor do they catch every...
by Louisa Smith | Jul 6, 2022 | Content Creation
If you’re running a successful business, you may be wondering why your business needs a copywriter. You already produce content for both your online and offline marketing materials, you know how to put a blog or social media caption together. You have an understanding...
by Louisa Smith | Jun 29, 2022 | Content Creation
The right time to update your website copy depends entirely on your business and its journey. You’ll know that your business is constantly evolving and changing, and your website, including your copy, needs to keep up with those changes in order to be effective....
by Louisa Smith | May 18, 2022 | Cleaning Companies, Content Creation
Creating engaging content for your cleaning company is no mean feat. You know you need to delve into the wants and needs of your target audience to determine what it is they want to see, but how does that translate to actually creating the engaging content itself? You...
by Louisa Smith | May 11, 2022 | Content Creation
Writing content people care about is all about making emotional connections. This notion often gives people a bit of ‘the fear’. They assume they have to make people cry with empathy or wheeze with laughter for their content to be valuable. While this is great if you...
