by Louisa Smith | Feb 8, 2023 | Content Creation
There are plenty of misconceptions about business blogging floating around out there. You have to write a million words to make it work. You won’t get anywhere if you’re not writing three posts a day. You need an expert blogger, the eye of a newt, a drop of water from...
by Louisa Smith | Sep 14, 2022 | Content Creation
When it comes to copywriting, one size most definitely does not fit all and figuring out what kind of copywriter you need can feel like a bit of a challenge. Is it an SEO copywriter you’re after? Do you need someone to write your product descriptions? Someone to...
by Louisa Smith | Jul 6, 2022 | Content Creation
If you’re running a successful business, you may be wondering why your business needs a copywriter. You already produce content for both your online and offline marketing materials, you know how to put a blog or social media caption together. You have an understanding...
by Louisa Smith | Dec 15, 2021 | Content Creation, Virtual Assistance
If you’ve never experienced working with a copywriter before, it can be challenging to know where to start. Especially as you’ve probably enlisted the support of a professional to make your life easier, the last thing you want to do is inadvertently make...
by Louisa Smith | Oct 20, 2021 | Content Creation
If you’re just starting out on your content marketing journey, the idea of keywords can be overwhelming. You know you need to use them; you understand that they make a difference to where your content ranks, but what should your keywords be? And where should you...