by Louisa Smith | Feb 19, 2025 | Content Creation
Copywriting and content writing may sound similar, but they’re two different forms of writing you can use as a small business to target your audience in different ways. Knowing the difference between them and understanding how and when to use each writing style helps...
by Louisa Smith | Jan 31, 2024 | Content Creation
In today’s digital landscape, having a stand-out website is a key component of a successful marketing strategy for your small business. But stand-out doesn’t have to mean all singing and all dancing or super expensive. It can simply mean crafting copy for your website...
by Louisa Smith | Jan 24, 2024 | Content Creation
Updated: 14.1.25 The small business world is dynamic and competitive, leading all small business owners to one important question – ‘how can I elevate my small business and make it stand out from the crowd?’ The answer could lie in investing in a professional content...
by Louisa Smith | Jan 10, 2024 | Content Creation
Updated: 2/4/25 Social media has become an integral part of our lives and, if you’re using it to your advantage, it should be an integral part of your business marketing strategy too. But with billions of users worldwide and more posts than ever before to...
