by Louisa Smith | Jan 31, 2024 | Content Creation
In today’s digital landscape, having a stand-out website is a key component of a successful marketing strategy for your small business. But stand-out doesn’t have to mean all singing and all dancing or super expensive. It can simply mean crafting copy for your website...
by Louisa Smith | Oct 19, 2022 | Content Creation
If your website copy isn’t doing what you want it to (aka, converting) it may be time to partake in a bit of website copy troubleshooting. Knowing where to start when it comes to tidying up your website copy can feel a bit daunting, especially when it holds so much...
by Louisa Smith | Aug 16, 2022 | Content Creation
When it comes to writing better website copy, there is a range of tricks and tips that you can consider implementing. And the good news is, they’re all relatively easy to achieve! Writing better website copy isn’t about being the best writer in the world and producing...
by Louisa Smith | Jun 29, 2022 | Content Creation
The right time to update your website copy depends entirely on your business and its journey. You’ll know that your business is constantly evolving and changing, and your website, including your copy, needs to keep up with those changes in order to be effective....
by Louisa Smith | Jun 8, 2022 | Content Creation, Virtual Assistance
Giving your website copy a summer glow up is the perfect way to keep your website fresh, up to date and interesting for your users. As content writers, we often find that clients, once their website copy is written, leave it as it is for far too long. While it may...
